Date: 17th January 2009 at 12:45pm
Written by:

The Daily Mirror who are known for their raunchy bylines, and rumour-friendly back-pages has taken another pot-shot at Newcastle United by branding Joe Kinnear a ‘clown’ and the club as the ‘Premier League’s top laughing stock.’

The column written by Brian Reade (who?) and titled Clown Joe Kinnear could turn Newcastle into biggest laughing stock in the Championship refers to the Magpies as being ‘…run by clowns whose only plan to change that tag, seems to be making them the biggest laughing stock in the Championship.’

The columnist goes on to talk about the misfortunes at Tyneside, and stipulates that ‘Joseph Stalin sneaked into Wembley for a couple of those FA Cup wins in the early 1950s with a black-and-white rosette on.

Because only someone who had killed an estimated 20 million people could have brought on the level of bad karma Newcastle have suffered since.’

The piece goes on to more insulting heights as the Mirror digs into Kevin Keegan, the Newcastle fans, and the club itself in the more demeaning of tones.

It isn’t a secret that The Mirror is a newspaper which seldom falls under the ‘responsible journalism’ header, and it carries less weight than a paper airplane, still, a media organisation personally taking pot shots at a top-flight club?

It is hardly professionalism. An example? Brian Reade even at one point refers to Joe Kinnear’s feet saying that the Magpies gaffer should glimpse at ‘his size 32 shoes.’

It is sad. Yes. But what more can you expect from a newspaper of that standard. Be sure to read next week’s column for more profanities on the Tyne. It is only beginning from the look of things, and with zero results, and absolutely no spark in the transfer window – the club isn’t doing the fans any favour(s).